THE OVERVIEW/THE QUICK-TAKE
A boutique hotel housed in an elegant, historically listed neo-Georgian building, the ever-chic Bloomsbury is located in the heart of Bloomsbury (of course), between the British Museum and Oxford Street.
The Bloomsbury is perhaps London’s most centrally-located hotel. In fact, it sits a few steps from the city’s geographic middle, the Centrepoint building. Also nearby is the British Museum (a-block-and-a-half away), Oxford Street, the theatre-filled West End, the University College London, and the charming bookstores and cafes that populate the brainy Bloomsbury neighbourhood.
THE LOOK AND FEEL
The Bloomsbury is located in a Grade II listed neo-Georgian building designed in the 1930s by Sir Edwin Lutyens, and many original Old World details remain, from the ornate stone entrance, soaring double height lobby, and ballroom with the stunning chandelier, to the grand library and on-site chapel outfitted with spider back chairs. Rooms take a more modern approach, with their neutral tones, wood panel headboards, Carrara marble spa-like bathrooms, and tech touches.
THE COMPETITIVE ADVANTAGE
The Most Central of Central Locations
The Bloomsbury is almost at the dead centre of London – literally and figuratively. The property is not only steps from the city’s geographic middle point, it is also a stone’s throw from some of the city’s most important attractions, including the British Museum.
Bloomsbury is a charming, academically-inclined village full of cafes, bookstores, galleries, historic churches, and museums, along with the University of London. It’s a delightful place in which to stay.
1930’s Glam Style
Restored in 2009, the property meticulously maintained many of designer Sir Edwin Lutyens original creations, including the grand Seamus Heaney Library, which is stocked with a number of literary classics (a nod to Bloomsbury’s literary connection).
THE INSIDER’S TAKE
The oak wood-panelled Bloomsbury Club Bar and Dining Room is a cosy spot to enjoy a pre-theatre meal. The restaurant also has a juice bar that serves up smoothies and blended juices made from locally-grown fruits and vegetables. During summer, if the weather is nice, you can dine on the hotel’s lovely outdoor Dalloway Terrace.
THE FACILITIES AND AMENITIES
- Fitness Centre
- Business Centre
- Room Service
- Business Centre
- Fitness Centre
The Bloomsbury is ideally located in the neighbourhood of Bloomsbury. Here are a few of our favourite nearby attractions to enjoy during your stay.
The London Eye
Gracefully rotating over the River Thames, opposite the Houses of Parliament and Big Ben, the London Eye is the world's tallest cantilevered observation wheel. Rise above the city and take in spectacular, panoramic views.
The National Gallery
Home to more than 600 years of Western European art, the National Gallery displays such iconic works as Da Vinci’s Madonna & Child. Opt for one of the guided tours that leave twice daily.
The British Museum
The British Museum is one of the world’s largest collections of ancient artefacts. Among its holdings are the Rosetta Stone, which provided the key to translating Egyptian hieroglyphics, the English Magna Carta, and the Elgin Marbles.
The West End Theatreland
The West End is London’s answer to New York’s Broadway, with a host of theatres presenting top-notch musicals and plays. Enjoy a show while you are in town.